This week our columnist Shirley Marschall takes on the homogeneity of the digital world, and why the dominance of the walled gardens represents convenience, not strategy... Once upon a time, every city centre had its own character. Local shops. Neighbourhood quirks. [...]

Nano Interactive, a leader in AI-powered intent planning and targeting, and Compliant, the global authority on data integrity in digital advertising, today (10th June, 2025) announced a new partnership. Brands using Nano’s ID-free intent solution can now activate Compliant’s Data Integrity [...]

Bedrock Platform, the scalable media trading infrastructure provider for high fidelity signal environments, today (May 27th, 2025) announced a new partnership with Evorra, the SaaS audience platform engineered for transparent, privacy-first data collaboration and control at scale.  This collaboration empowers advertisers [...]

Clinch, the AI-powered technology company that brings efficiency, productivity, and intelligence to omnichannel advertising, is proud to announce the launch of its new LinkedIn Live series, Coffee Break Tech Takes — short, strategy-forward episodes designed to help advertisers "rise and [...]

LightBoxTV, a leading TV advertising planning and workflow management platform, today (May 20th, 2025) announced a strategic integration with Circana, a leading advisor on consumer behaviour and market intelligence. This partnership is set to redefine how media buyers optimise TV [...]

Equativ, the leading independent media platform, announced at the Jounce SPO Summit in NYC that it has blocked all made-for-advertising (MFA) inventory across its global exchange, including both Equativ and Sharethrough platforms. The move is one facet of the company’s [...]

Extime JCDecaux Airport, offering advertisers and agencies high-quality, tailor-made media solutions at Paris Aéroport, and Displayce, the pioneering out-of-home (OOH) technology suite specialist, share the first results of their exclusive targeting solution, Airport Live Triggering. Six months after its launch, [...]

Adform, the most powerful and safe media buying platform built for game changers, celebrates today (May 12th, 2025) the results of its digital campaign to promote its new, AI-powered Campaign Planner. A collaboration across its global teams, brand, and agency [...]

JWP Connatix, the leading video technology and monetisation platform, today (April 15th, 2025) announced its comprehensive video hosting and streaming solutions are now available in AWS Marketplace. This offering empowers businesses to seamlessly scale their video delivery and monetisation strategies, [...]

Today, (April 15th, 2025) VIOOH, the leading premium global digital out-of-home (DOOH) supply-side platform, announced a new UK-wide programmatic partnership with Zoom Media UK, a digital media owner renowned for owning and operating digital advertising within gyms and health clubs [...]